pop chat
Documentary-style pop culture stories told through the lens of branding & business.
Как Джолин Цай изменила роль женщин в азиатской поп-музыке
Почему BabyMonster побеждает прямо сейчас?
как KATSEYE навсегда изменила индустрию
blackpink’s “jump” proves the brand is winning — but the music isn’t
so justin bieber released SWAG…
lil nas x: fails behind genius marketing
REAL reason why CL didn't blow up
6 ways Rosé won the brand game
7 times Katy Perry flopped her brand
White Lotus: new shopping platform?
learn from Jennie | marketing strategy
Tate McRae’s ‘Revolving Door’ music video analysis
why Lisa’s Western solo career isn’t working (YET) | brand missteps
why Chappell Roan will last long? | brand strategy
how Olivia Rodrigo built her brand with Drivers License
branding: Tate McRae
end of the RHODE glam?
Sabrina Carpenter’s branding strategy
Zendaya: the art of effortless branding