MC Account Engagement (Pardot) & Salesforce Expert
Alexandra is a multi multi-passionate, ambitious, and visionary marketer with a strong technical and media background. She has experience in leading development teams, delivering projects in under-pressure go-live environments, and always impressed everyone with her undefeatable spirit, self-motivation, and positivism. She is a 10x certified CRM and Marketing expert combined with 9 years of experience in the field, which makes her very effective in marketing campaign design and architecture, storytelling that talks to consumers' hearts, and out-of-the-box thinking about what comes down to social media marketing and trends. During her career, Alexandra has worked with global brands like the London Stock Exchange Group, L'Oreal USA, Onfido, PPRO, CWS, and more. In 2020 named as a Salesforce Marketing Champion. She is passionate about helping businesses and individuals to create innovative and automated solutions and experiences, and service modern B2B and B2C clients worldwide.
 
        Account Engagement: How to Create Test List, Create Prospect, Send Test Email (Email Content)
 
        Why You should delete all your Pardot MCAE Test records from org and Recycle Bin
 
        MCAE Pardot Security | User Activated IP Addresses | Customer Encryption Key Management
 
        MCAE Pardot Recycle Bin | How to undelete assets from Bin?
 
        MCAE Pardot Prospect & Asset Export | What can I export from MCAE?
 
        How to imports Prospects/Leads/Contacts in MCAE Pardot and sync automatically from Salesforce
 
        MCAE Pardot Standard & Custom Fields; How to create & sync fields from Salesforce
 
        MCAE Pardot Standard & Custom Object Setup and Field sync
 
        MCAE Pardot Domain Management: What is Tracker domain? How to setup Email domain?
 
        MCAE (Pardot) Available Connectors with Salesforce and 3rd party providers
 
        MCAE (Pardot) Scores & Scoring Categories
 
        MCAE (Pardot) Visitor Filter Setup to remove test data, track real Visitors
 
        MCAE Account Settings for main Administrator
 
        How to know if MCAE is right for your business? Marketing Cloud Account Engagement
 
        Brief history about MCAE (historically Pardot) (Marketing Cloud Account Engagement)
 
        MCAE (Pardot) Dashboard: Notifications, Calendar, Prospects (Created, Conversions), Reports
 
        What is MCAE (historically Pardot) and how it can help your business
 
        Pardot New Lightning Email Template Builder Training Video and Q&A
 
        Introduction to Pardot Scoring & Grading | Kristina Alexandra
 
        Pardot Naming Convention Best Practices + Automatic Name Generation Tool
 
        Pardot Academy: Pardot Online training course testimonial from Rebecca Heald
 
        Pardot Online Training Course Trailer
 
        Pardot Online Training Course
 
        Pardot Scoring & Grading: Simple Explanation with Examples
 
        Designing Online & Social Media Channel Tracking Solutions for Pardot and Salesforce
 
        Pardot Forms, Form Handler & Landing Page theory & hands on Training | Kristina Alexandra Pareto Pi
 
        10 Creative Ideas on how to use HML in Pardot | Kristina Alexandra from Pareto Pi
 
        39 Questions to ASK during PARDOT Health Check | Kristina Alexandra from Pareto Pi
 
        Deep Dive into Pardot Engagement Studio & Marketing Campaigns
 
        Understanding and Setting up Pardot Grading | Kristina Alexandra from Pareto Pi