understitch,
fashion critique 🤝 business analysis
~ new videos every fortnight ~
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The Bag That Saved Stella McCartney
The Man Who Made Vogue: The Life and Death of Condé Nast
The SSENSE Controversy
Loewe: The Jonathan Anderson Years
The Suspiciously Fast Rise of Blue Elephant
Isabella Blow: The Woman Who Discovered Alexander McQueen
The Rise and Fall of Kanye West
The Rise and Fall of Djerf Avenue by Matilda Djerf
The Entire History of Loewe
The Mysterious Origin of Loewe
The Rise and Fall of Vetements
The Rise and Fall of Sean John by Puff Daddy (aka P. Diddy)
Does Fashion Need Coperni?
The Fall and Rise of Valentino
The Rise and Fall of L.A.M.B. by Gwen Stefani
The Secret Behind Zara’s Success
The Industry-Defying Success of Bode
The Rise and Fall of Biba
The Rise of Craig Green ... and then London Fashion Week
The Life and Death of Elsa Schiaparelli
The Rise and Fall of J.Crew
The Rise and Fall-ish of Paco Rabanne
The Life and Death of Karl Lagerfeld
The Rise and Fall of MatchesFashion
The Entire History of The Met Gala
The Fall and Fall of Daya by Zendaya (& Law Roach)
The Rise and Fall of American Apparel
The Rise and Fall of Elizabeth and James
The Life and Death of Alexander McQueen
The Rise and Rise of Casablanca