Drayton Bird
Drayton Bird, marketing "guru" shares his years of wisdom and life lessons in a varying length of videos.
He'll teach you how to write better adverts, better e-mails, how to improve your websites, and your customer service.
There's nothing that he hasn't learned in the last 50 years of marketing, and he's here to share it all with you.
In 2003 the CIM named Drayton one of the 50 people who shaped modern marketing. He has worked with every brand from American Express to Volkswagen and written copy for everything from Airbus to Peppa Pig. Sir Martin Sorrell said “People all over the world have been lucky enough to learn from him.” David Ogilvy who he worked closely with for 8 years as world-wide creative director called his speeches “highly informative and hilariously funny”. See what you think.
Eddie Shleyner - Black Friday Deal
The Best Job I’ve Ever Done
Happy 80th Birthday Drayton Bird
Does money matter to you?
Are you looking through the wrong end of the telescope?
Is this letter missing from YOUR copy?
A violent suggestion from Old Ironpants
David Ogilvy's Christmas Gift
The Leaky Sales Funnel with Bryony Thomas
Try Telling the Truth
What you can learn from Crooked Copy
Drayton Bird's Last Hurrah in New Zealand
Why would people go crazy over paper airplanes?
The Lizard Brain
Double your sales without changing a word?
Arkwright - John Smiths
Union Carbide - The Chick
The Importance of Layout
The glory of the upward path
Revelations of my friend, the Doctor
What Matters Most in Marketing?
Direct Mail for your Kitty
Clayton Makepeace and Drayton Bird
What can you learn from Sir Francis Bacon?
60 seconds of magic coming your way
Why I failed - and so will your copy...
What some brilliant (if shifty) copywriters taught me