B2B Marketing Shepherd
B2B Marketing Shepherd Podcast:
Welcome to Decoding B2B Marketing— where bold voices meet real stories.
Host Rajesh Kumar sits down with bold thinkers, creative strategists, and marketing leaders who are reshaping how brands and demand are built, nurtured, and scaled…with experts on ABM, PR , Thought Leadership , product marketing and more
Each episode unpacks real-world tactics, campaign pivots, and audience-first insights that go beyond the buzzwords.
Subscribe for weekly drops, cinematic conversations, and practical takeaways that help you lead with clarity in the B2B world.
Rajesh consults start-ups and social organisations as a Fractional CMO and strategic advisor. For over three decades, he has led marketing, sales, operations & strategy across enterprise, SMB, and consumer markets at global firms including SAP, Microsoft, UiPath, Perfetti, Pernod Ricard & HCL.
He is a hobby cook (https://www.instagram.com/homechef.on.weekend/), traveller , Art & fitness enthusiast
Crafting Global B2B Brands | B2B Marketing Shepherd Rajesh Kumar | EP 09
Sports Sponsorship in B2B | B2B Marketing Shepherd Rajesh Kumar | EP 08
Разбор маркетинга, основанного на клиентских данных | B2B Marketing Shepherd Rajesh Kumar | EP 07
Turning Partnerships into Superpower | Sandeep Nagpal | B2B Marketing Shepherd Rajesh Kumar | EP 06
Rules of Branding in B2B | Pritish Asthana | B2B Marketing Shepherd Rajesh Kumar | EP 05
Unpacking Product Marketing | Praval Singh | B2B Marketing Shepherd Rajesh Kumar | EP 04
Insider’s Peek into PR & Media | Nandini Chatterjee | B2B Marketing Shepherd Rajesh Kumar | EP 03
Secret Life of B2B Events | Rahul Singh | B2B Marketing Shepherd Rajesh Kumar | EP 02
Cracking the Demand Generation Code | Udit Agarwal | B2B Marketing Shepherd Rajesh Kumar | EP 01