Jennifer Berson
Hey there! 👋 I'm Jen and my mission in life is to help you launch, grow & scale a profitable public relations agency.
Subscribe to my channel to discover tips on scoring wow-worthy press for your clients, landing premium 12-month retainers, and leveraging your expertise to increase your income and impact.
New videos every week!
What My Medicine Cabinet Taught Me About Productivity
The Question That Got Me an Apple Feature, Billion-Dollar Clients, and My Dream Car
What Clients Need to Know About PR and AI Search
How to Prove PR ROI With AI Search Results (A Real Client Case Study)
How to Make Your Clients Show Up in AI Search Results (The New Rules of Authority for PR Pros)
AI Search and the PR Advantage: Why PR Pros Are More Essential Than Ever
PR Pro Wealth Series: Breaking Down Profit in Your Agency
Why Your Business Growth Has Stalled (The Spare-Time Spiral)
Projects Shouldn't Be Your Only Income Source
6 Business Mistakes for PR Entrepreneurs to Avoid
From Tariffs to AI: The Survival Skills PR Pros Need Right Now
PR Pro Wealth Series: Selling Your Agency
How I cleared space in my home, my business, and my brain
New Year Series: Life-First Planning
New Year Series: Make Space for Growth
3 Lies You’re Telling Yourself That Keep Your Clients Unhappy
Why Your Business Isn’t Fun Anymore
How to Adjust Your PR Strategy During a Crisis
How I Use December to Plan for a Big, Bold, and Balanced Year
Why Strategic Pitches Matter More Than a Massive Media Network
Stay Ahead and Stress-Free with a Media Calendar
Run Your PR Agency Like a CEO, Not a Freelancer
How to Run Your Agency While Being a Present Mom
6 Ways to Be the PR Partner Journalists Need Right Now
Real-Time PR Pitch Review: Insider Tips to Perfect Your Media Pitches
PR Guide: Key Trends, Holidays, and Media Strategies to Prepare for November and December
Why You Need to Hire Help to Scale Your PR Agency and Boost Revenue
6 Costly Mistakes PR Agency Owners Make (And How to Avoid Them for Faster Growth)
Unfiltered: Your Top Questions Get Real Answers!
Saddle Up for Success: Mastering Influencer Marketing in PR with Mackenzie Gaston