Marketing the Midwest

Welcome to Marketing the Midwest!

Empowering community growth and regional prosperity across the Midwest. We are the go‑to hub for leaders, businesses, and changemakers who want to drive economic and social flourishing and stay ahead of the curve on what’s shaping the Midwest.

Whether you’re a local official, business owner, educator, or civic advocate, we help you tell the stories—and share the strategies—behind what’s working in Midwest marketing, workforce, and economic growth. From smart campaigns to data-backed insights, we help communities and changemakers thrive.

Subscribe for real stories, bold ideas, and fresh takes on marketing what makes the Midwest flourish.

Growing the Next Workforce: Park Ginder on How Communities Can Help Young People Flourish | EP. 19

Growing the Next Workforce: Park Ginder on How Communities Can Help Young People Flourish | EP. 19
The Entrepreneurial Mindset: Risk, Purpose & Reinventions w/ Dr. Andrew Roberts | EP. 18

The Entrepreneurial Mindset: Risk, Purpose & Reinventions w/ Dr. Andrew Roberts | EP. 18
Education and Opportunity -- Connecting the Dots with Adam Welch | EP. 17

Education and Opportunity -- Connecting the Dots with Adam Welch | EP. 17
Bob Quick on How Commerce Lexington Connects Communities to Prosper Together | EP. 16

Bob Quick on How Commerce Lexington Connects Communities to Prosper Together | EP. 16
How to Win Government Contracts: Insights from APEX Accelerator Counselor Jeff Andelin | EP. 15

How to Win Government Contracts: Insights from APEX Accelerator Counselor Jeff Andelin | EP. 15
Lauren Buchanan on Workforce, Housing and Talent in Van Wert County | EP. 14

Lauren Buchanan on Workforce, Housing and Talent in Van Wert County | EP. 14
Rosalina Perez on how the NIIC's Women's Business Center Helps Businesses Start & Grow | EP. 13

Rosalina Perez on how the NIIC's Women's Business Center Helps Businesses Start & Grow | EP. 13
Change Happens on the Front Porch: Dan Baisden on How Fort Wayne Builds Strong Neighborhoods | EP.12

Change Happens on the Front Porch: Dan Baisden on How Fort Wayne Builds Strong Neighborhoods | EP.12
Marie Mackintosh On How EmployIndy is Shaping Indiana’s Workforce | EP. 11

Marie Mackintosh On How EmployIndy is Shaping Indiana’s Workforce | EP. 11
Melanie Kellogg on Diversifying Noble County Beyond Manufacturing | EP. 10

Melanie Kellogg on Diversifying Noble County Beyond Manufacturing | EP. 10
Amp Lab Redefines High School: Riley Johnson on Transformative Learning | EP. 9

Amp Lab Redefines High School: Riley Johnson on Transformative Learning | EP. 9
Revitalizing Rural America: Eric Doden’s Blueprint for Small Town Revival | EP. 8

Revitalizing Rural America: Eric Doden’s Blueprint for Small Town Revival | EP. 8
Allie Sutherland on Why Childcare Is the Key to Workforce Growth in the Midwest | EP. 7

Allie Sutherland on Why Childcare Is the Key to Workforce Growth in the Midwest | EP. 7
How to Grow a Region: Ron Turpin on Strategic Investment, Workforce and Collaboration | EP. 6

How to Grow a Region: Ron Turpin on Strategic Investment, Workforce and Collaboration | EP. 6
Making Manufacturing Cool Again: Terry M. Iverson on the Future of U.S. Industry | EP. 5

Making Manufacturing Cool Again: Terry M. Iverson on the Future of U.S. Industry | EP. 5
Can Rural America Grow Again? Isaac Lee on Change, Housing & Broadband | EP. 4

Can Rural America Grow Again? Isaac Lee on Change, Housing & Broadband | EP. 4
Edmond O'Neal on Preparing for Jobs That Don't Exist Yet & The Future of Work in the Midwest | EP. 3

Edmond O'Neal on Preparing for Jobs That Don't Exist Yet & The Future of Work in the Midwest | EP. 3
John Paff on Purpose-Driven Branding and Campaigns That Work | EP. 2

John Paff on Purpose-Driven Branding and Campaigns That Work | EP. 2
Rachel Blakeman Breaks Down the Midwest Economy | EP. 1

Rachel Blakeman Breaks Down the Midwest Economy | EP. 1