Professor Wolters
Welcome to Professor Mark Wolters Channel for Business Videos. These videos are set up to help students as well as entrepreneurs learn about the basics of marketing and business. We do hope you enjoy the videos and can learn a little bit from Mark's enthusiasm for education.
How Affiliate Marketing Actually Works - Step by Step Process
How to Judge an Influencer - The 3R Test for Influencers
Types of Influencer Campaigns That Can Make YOU Money
10 Reasons Why Influencers GO BROKE
Stop Doing THIS on LinkedIn – Common Profile Mistakes to Avoid
Why EVERYONE HATES Influencers These Days (and you will too)
How to Protect Your YouTube Videos from Being Stolen & Re-Uploaded
Types of Social Media Analytics Explained
Social Media Analytics and Why They Matter to Businesses
Why Subscribers Don't Matter: Vanity Metrics vs Actionable Metrics
How to Stay Relevant on YouTube (and Keep Your Audience Over Time)
How to Improve Audience Engagement on YouTube (and Why It Matters)
How to Make More Content on a Tight Schedule (Batch Filming & Editing)
How Long Does It Take to Bring Back a Dead YouTube Channel? It's Complicated!
BEST YouTube Genres for College Students that Are NOT Only Fans
What to Include in Your Digital Portfolio - A Guide for Marketers
Upcoming Legal Issues Every Content Creator Should Know
The Pros and Cons of Social Media Marketing Campaigns
Let Your Goals Drive Your Metrics: Smarter Social Media Strategy
5 Biggest Reasons YouTubers Want to Quit (and How to Overcome Them)
Prof. Mark Wolters Welcome Address at the University of Illinois New Student Convocation
Rage Baiting on YouTube: Does It Really Work?
How to Get Over the Cringe Factor When Filming in Public
Stop Doing THIS on TikTok – Common Creator Mistakes
Stop Doing THIS on Twitter – Mistakes Marketers Make on X
How to Deal with Trolls on YouTube
Welcome to BADM 320 - Fall 2025 at UIUC
A Day In The Life of 5 Gies Marketing Students
Why UIUC? Here’s the tea 🍵
Let's be real: What life looks like as a Gies Business Student