Indie Music Academy
Musicians, labels, and managers come to me to grow their fanbase, Spotify streams, and earn more revenue.
So who is this guy talking in every video? That's me — Ryan. If we haven't met before, it's so good to meet you! 👋
I'm a growth advisor for independent artists.
That's not all. I'm also a musician like you. I write my own music and am fortunate to be a 2x Emmy-winning music composer. I've grown my audience using musician-friendly marketing techniques and now host this YouTube channel, sharing everything I've learned along the way.
My writing and educational material have been a resource to thousands of industry professionals and have been referenced in nearly 1,000 publications, including on stage at TEDx.
With nearly a decade of music marketing experience, I've discovered that it all comes down to one critical truth: you are more than just a musician, you are also a brand and a business. I want to help you become the best of all three.
This is why your new release got no streams
My client found bots on his Spotify
How to Market Your Music Using The Waterfall Release Strategy
How Spotify Playlisting Works (if you do it right)
Live Shows vs Content: What ACTUALLY Grows Your Fanbase?
Bots, AI, and Low $ Per Stream — What Spotify’s Policy Head Told Me
Spotify royalties are getting out of hand... and AI music isn't helping
Artist's careers are getting ruined daily (fake marketing agencies)
3 Things Your Music Business Plan Needs in 2025
How to become your own Spotify Playlist Curator (build your own playlist)
How to Get Started with Music Sync Licensing in 2025
Don't promote your music like this (3 ways)
I spent $100 on Spotify Promotion. Here's what happened.
My Proven Meta Ads Strategy (How to Promote Music on Spotify)
Three mistakes musicians make when planning their Spotify song promotion
Addressing the confusion surrounding music marketing...
Why I'm Not Going To Stress Over Spotify Countdown Timers
Most musicians make this mistake on YouTube: Official Channel vs Topic Channel (how to merge)
Why is YouTube Content ID Flagging My Own Original Music??
ONE of these distributors is a disaster for new artists (Landr vs Distrokid vs CD Baby)
Is LANDR worth the price? (vs other apps)
LANDR Music Upload Tutorial for Originals and Covers
LANDR Distribution: Is it worth it? (Platform Walkthrough)
Is Music Distribution a Scam? Is It Worth It? (Responding to Your Comments)
Music Distribution is Changing (5 things to look for)
Unraveling the Mystery of Spotify Royalty Payouts
The Music Copyright Knowledge I Regret Not Having Sooner
1 hour of SOLID GOLD Sync Licensing Advice for Musicians
8 Must-Know Tactics To Survive Spotify's Royalty Reduction
Every Music Royalty Explained... (Updated)