King Digital Entertainment Celebrates First Day as a Publicly Traded Company

King Digital Entertainment plc ("King"), a leading interactive entertainment company for the mobile world, will visit the New York Stock Exchange (NYSE) on Wednesday, March 26 to celebrate the company's completion of its initial public offering and first day of trading. King will begin trading on the NYSE today under the ticker symbol "KING."

To highlight this company milestone, Riccardo Zacconi, chief executive officer and founder, joined by other founders and members of King's leadership team and board, will visit the NYSE trading floor to witness the stock opening and ring the NYSE Opening Bell to celebrate the company's first day as a publicly traded company. King executives will also be joined on the podium by characters from the company's hit games, Candy Crush Saga and Farm Heroes Saga.

About King Digital Entertainment plc
King is a leading interactive entertainment company for the mobile world, with a network of 324 million monthly unique users. King offers more than 180 exclusive games in 14 languages through its King.com website, mobile platforms such as the Apple App Store, the Google Play Store, the Amazon Appstore and Facebook. King has six game studios in Stockholm, Barcelona, Bucharest, Malmö and London, along with offices in San Francisco and Malta.