This Is Our Why: Songwriter, Violinist, & Member of The 100 Percenters Team Alex Vickery

Tap in with Alex Vickery as she shares her story of getting out of a major label publishing contract with The 100 Percenters help.

Alex Vickery is an Australian singer-songwriter, producer, and classically trained musician, signed to Ricky Reed’s Nice Life.

She slides easily between R&B, country, pop, and synch and is known for her thoughtful & clever lyrics, undeniable melodies, and musically sophisticated vocal and string arrangements / production.

Alex’s recent notable releases include contributions to multiple songs on Beyoncé’s Grammy-winning Cowboy Carter album, plus executive production credits and co-writing on Grammy-nominated, multi-platinum singer SAYGRACE’s 2024 EPs Deep Rest and New Age. Alex has been instrumental in the development of up-and-coming R&B artist Veyah, co-writing and vocal producing 5 of her records in the last 18 months.

Other placements include Coco Jones, Ariana Debose, Leven Kali, Kevin Olusola of The Pentatonix, IV Jay, Mario, K Michelle, Conrad Sewell & more.

Prolific in synch, Alex has written songs for international award-winning tourism campaigns, plus her work in TV, film & gaming has seen her land placements on Empire, Star, Riverdale, League of Legends, numerous Hallmark Movies, and more.