How to Engage Today's Sports Fans | Jack Settleman (SnapBack Sports)

Today’s media and fans are changing – their appetite, their interests – and are constantly evolving. That bring us to today’s guest Jack Settleman, CEO and Creator of SnapBack Sports. #WorkinSports podcast host Brian Clapp first met Jack at the recent Hashtag Sports conference. Jack was talking new media, new fans and new levels of attraction, and it immediately captivated Brian.

Snapback sports tagline: a new way to consume sports – does just that, really well. Snapback is the largest sports Snapchat account in the world totaling over 500M+ views YTD. Jack and his team leverage other social channels, collaborations, memes, experiences, betting, fantasy – it's amazing, and it works.

Let’s learn a little something about fandom with Jack Settleman CEO of SnapBack Sports!

Check out Jack Settleman!
Twitter:   / jacksettleman  
Instagram:   / jacksettleman  
SnapBack Sports Podcast: https://podcasts.apple.com/us/podcast...


Full episode:
Apple: https://apple.co/3BnoWIG
Spotify: https://spoti.fi/36RxWYA
WIS: https://www.workinsports.com/careerad...


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