The Real Reason Raising Prices Costs You Clients

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You know you need to raise your prices - but what if doing it costs you your best clients?

For small consulting firms, that fear can feel paralyzing. One client gone, and it feels like the whole business could take a hit.

Here’s the truth: most firms raise prices the wrong way.
They add more scope. More promises. More deliverables.
And in trying to justify a higher fee, they actually make less profit.

In this episode, Mandi Ellefson reveals why raising prices doesn’t have to mean losing clients - and how to make it the catalyst for higher profit, better margins, and more freedom.

You’ll see exactly how one agency owner doubled her margins and reduced her workload by repositioning around results, not deliverables.

Because you don’t raise prices by doing more: you raise prices by doing less of what doesn’t move the needle, and tying everything you do to the outcome your clients actually care about.

If you’ve ever felt stuck charging too little for the value you deliver, this is the shift that will finally free you from the “expensive task” trap.

👇 In This Video, You’ll Learn:

Why raising prices the wrong way pushes good clients away
The 2×2 pricing matrix that shows exactly where you’re stuck
How to move from selling tasks to selling results
The simple conversation shift that builds instant trust
How one agency doubled prices, margins, and client satisfaction
The mindset that lets you charge premium fees without guilt

💥 This Video Is For You If…

You’re afraid raising prices will scare clients off
You feel overworked and underpaid for the results you deliver
You’re ready to be seen as a strategic partner, not a vendor
You want fewer clients, higher margins, and more freedom

🚨 Before You Raise Your Prices…
Most firms do it backwards — and end up with more stress, not more profit.
Discover the framework top consulting firms use to command premium fees and attract better clients.

🔗 Additional Resources
📘 [Download The $500K Pipeline Map] — Unlock hidden revenue using what you already have
→ https://handsoffceo.com/map/?utm_sour...

🎧 [Hands-Off CEO Podcast] — Real strategies from consulting firm leaders
→ https://handsoffceo.com/podcast/?utm_...

🕒 Timestamps
00:00 – Why raising prices feels risky
00:35 – The real reason clients push back
01:10 – The “expensive task” trap explained
02:00 – Why more scope kills your margins
02:40 – How to move from tasks to results
03:10 – Client story: Susan’s $2K → $20K shift
04:00 – The 2×2 pricing framework
04:45 – How to make higher fees feel like a bargain
06:00 – The mindset of firms that scale with freedom



It's easy to feel frustrated when your *sales strategies**, like investing in **marketing**, don't bring the desired **clients* or positive *results**. You know your work makes a real difference, yet the popular **sales tips* isn't giving you what you need. Stop chasing harder and start building a better *business* with smarter strategies for **how to raise your prices**.