The Adman & The Mystic: Is Consumerism DRIVEN by Fear? | Sadhguru & Piyush Pandey

The Adman & The Mystic: Is Consumerism DRIVEN by Fear? | Sadhguru & Piyush Pandey

What happens when the man who creates India's most iconic ads sits down with a Yogi to dissect the very impulse to buy?

In this fascinating conversation, advertising legend Piyush Pandey (Ogilvy) challenges Sadhguru on the psychology of Consumerism. Piyush asks a potent question: Is the constant buying cycle fueled by paranoia and fear of missing out?

Sadhguru provides a powerful and practical response, explaining the difference between consuming mindlessly (which leads to stress and suffering) and practicing Conscious Consumption (a sensible way of living). This is a must-watch for anyone who buys, sells, or simply wishes to understand the deep-rooted mechanics of materialism and how to find true well-being in a highly consumerist world.

Discover:

The root of Mindless Consumerism and why it doesn't lead to happiness.

Sadhguru's simple metric for a "sensible mode of life."

How the advertising industry can inspire conscious consumption instead of just driving fear.

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