How to Setup Performance Max Campaigns – Google Ads Tutorial Lesson 6

Learn how to set up a Performance Max campaign in this final lesson of the Google Ads tutorial series! Performance Max campaigns are designed to help you reach your goals by automatically placing ads and optimizing for conversions based on your objective. In this video, I’ll show you how to create your campaign step-by-step, including setting up asset groups, defining audience signals, and choosing a budget that works for you. You’ll also get tips on refining your ads and monitoring their performance. If you’re ready to take your campaigns to the next level, this lesson has everything you need!

GOOGLE ADS TUTORIAL SERIES:
Lesson 1: Create a Google Ads account –    • Google Ads Tutorial – Fundamentals and Acc...  
Lesson 2: Setting up a campaign –    • Setting up a Google Ads Campaign and Confi...  
Lesson 3: Ad group and keyword targeting –    • Ad Groups and Keyword Targeting in Google ...  
Lesson 4: Keyword Planner and interface features –    • Google Ads Keyword Planner and Interface F...  
Lesson 5: Assets, bid adjustments, and conversions –    • Creating Assets, Bid Adjustments, and Conv...  
Lesson 6: (That's this video)
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YOUR EXTRA RESOURCES:
○ Audiences –    • How To Apply Audience Targeting In Google Ads  
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JUMP TO A TOPIC:
00:00 Introduction
00:32 Performance Max campaign setup
03:06 Asset groups
06:58 Budget setting
08:35 Next steps

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