Your Ad Budget Is Leaking Here’s How to Fix It

Your ad budget shouldn’t feel like a leaky bucket, but for most businesses, that’s exactly what’s happening.

Money goes in, and then nothing predictable comes out.

In this video, we break down why your ad spend is disappearing and the exact 3-step AI-powered system we use to fix it.

No fluff. No mystery dashboards.

Just a clear playbook for turning wasted spend into scalable, predictable growth.

Here’s what you’ll learn:

Why most ad budgets leak money (and where the leaks actually come from)

How AI tools like Performance Max + Advantage+ can fix targeting, bidding, and optimization

How to use first-party data and stronger creative to boost ROAS

The 3-step framework to transform your ad budget into a growth engine:
 1) Foundation: Set goals AI can actually use
 2) Engine: Automate your campaigns the right way
 3) Steering: Optimize using smarter data + better creative

If you’re tired of guessing, stressing, or manually adjusting campaigns like it’s 2014, this video will change how you run ads forever.

🔗 Connect with us:

[Website] https://seventyseven.co/

[Instagram]   / seventy7co  

[LinkedIn]   / seventyseven-co  

#SmallBusinessMarketing #DigitalAdvertising #AIAutomation

Timecode:
0:00 - The “Leaky Ad Budget” Problem
0:30 - Turning a Leaky Bucket Into a Growth Engine
0:58 - What a Leaky Ad Budget Really Looks Like
1:24 - Leak #1: Poor Targeting
1:40 - Leak #2: Inefficient Budget Allocation
2:04 - Leak #3: Manual Management Overload
2:36 - The Three-Step Fix Overview
2:47 - Step 1: The Foundation — Define Your Destination
3:29 - Step 2: The Engine — Unleash AI & Automation
3:58 - Automated Budget Optimization
4:14 - AI Targeting
4:41 - Step 3: Steering — Continuous Optimization
5:39 - Bringing It All Together
5:50 - How 77 Collective Helps Fix the Leaks
6:12 - Final Recap & Closing Thoughts