Michael Edwards, Fragrances Of The World, live interview on Persolaise Love At First Scent ep 349

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Episode 349 of Love At First Scent

This was a YouTube Live broadcast streamed on Friday 10th March 2023. Unscripted. Unedited. Unrehearsed.

In this episode, I interviewed Michael Edwards, founder of Fragrances Of The World, whose work has had a profound and lasting impact on the perfume industry. We discussed the recent creation of WikiParfum, the growth of the niche sector since the 1970s, the writing of his upcoming book, American Legends, and his concerns about the future of perfumery. He even revealed the identity of his favourite perfumer of all time.

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Persolaise is not affiliated in any way to any brands*, wholesalers, retailers or organisations involved with the fragrance industry. All reviews are entirely independent. Content is never 'sponsored' by any external agencies. Some reviews are based on samples provided by brands; others are based on samples obtained by the author. This has no bearing on the content of the reviews.

[* In November 2020, I was commissioned to complete a writing project by the brand Amouage. The project may or may not have a bearing on the scents released by the brand from 2021 onwards. At the time of writing this note, my intention is to continue mentioning and reviewing all Amouage scents released up to the end of 2020, except in posts/articles where perfumes from several brands are included and presented as part of a selection/collection (eg ‘best of’ posts and lists).]

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