Your Zillow Description Is Costing You $47,000!

Most For Sale By Owner listings fail before buyers even read them. Why? Because the very first sentence kills the sale. In this video, you’ll learn exactly how to write listing descriptions that attract serious buyers, spark emotion, and turn browsers into showings — all without sounding like every other generic “three-bedroom, two-bath in a desirable neighborhood” listing online.

You’ll discover:
The fatal first-sentence mistake that repels buyers instantly
How to replace “zombie” real estate language with emotional storytelling that sells
The 7-second rule that determines whether buyers click or scroll past your home
Why your best feature must appear first — not in paragraph three
The five overlooked details buyers secretly search for at 2 a.m.
How to write mobile-first copy that hooks attention in 40 characters or less
How to use photo captions to double your engagement and drive offers

These aren’t theories — they’re tested FSBO copywriting techniques used by real homeowners to go from zero interest to multiple offers, fast. Learn how to turn your listing into a story buyers can see themselves living in.

#FSBO #HomeSellingTips #RealEstateMarketing #ForSaleByOwner #ListingMistakes #SellYourHome #HouseListingTips #RealEstateAdvice #FSBOSuccess #RealEstateCopywriting

Timothy Street, Realtor®
LPT Realty

00:00 – Fix your first line: FSBO listing that sells a life
02:05 – How to think like buyers when writing FSBO copy
03:40 – Lead with what’s unique: your FSBO headline
05:15 – Replace toxic FSBO phrases with real value
06:50 – List FSBO must-haves buyers actually search
08:20 – Write mobile-first: 40-char FSBO hook that stops
09:50 – Use FSBO memory hooks & photo captions to close