Digital product passport in fashion
Автор: Solita
Загружено: 2025-11-28
Просмотров: 15
The fashion and textile industry has taken a leading role in preparing for digital product passports (DPP). Both proactive initiatives and concrete measures are already underway. While discussions around DPPs often revolve around standards and data, this presentation emphasizes the real essence: creating value through digital product passports.
In spring 2025, STJM and Solita carried out a study exploring the value that digital product passports bring to consumers, and what companies should do to capture that value. Join us to discover the key insights:
Why value creation must remain at the heart of the discussion
What kind of product information customers expect—and why it matters
How companies can best prepare for the arrival of digital product passports
Join this session to get inspired by the findings and learn how digital product passports can turn regulation into a competitive advantage.
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