How to Price & Package Your Services for Profit (Without Underselling Yourself)

Confidently price and package your services with a simple, profit-focused framework that helps you attract the right clients without burning out or underselling yourself. This video breaks down the most common pricing models, major mistakes to avoid, and a 3-step approach to set aligned, capacity-based offers that actually pay you what you're worth.

TIME STAMPS

⏱️ 0:00 Warby Parker's Story
⏱️ 0:42 Positioning (Magic Word)
⏱️ 2:04 4 Main Pricing Types
⏱️ 4:57 Common Pricing Mistakes & Solutions
⏱️ 9:58 3-Step Profit Packaging Framework
⏱️ 14:13 Sustainable Marketing Opportunity
⏱️ 15:31 Outro

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RESOURCES MENTIONED

👉 Warby Parker's Success Story: https://www.forbes.com/sites/steveden...
👉 Picasso Story: https://paintvine.co.nz/blogs/news/th...

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