Episode 88 - Productizing Services for Agency Growth with Ernesto Tagwerker

The Virtual CPA Success Show (Episode 88): “The idea of productizing a service is creating a category for something that you do really well and marketing it as it is.” - Ernesto Tagwerker

Today’s guest, Ernesto Tagwerker, is the founder of OmbuLabs, a software boutique that helps enterprises build and scale products designed for growth. Together with hosts Jody and Joey, they discuss the concept of productizing a service and what that can mean for an agency’s growth and scalability.

The finer details of this episode:
• Productizing services and scaling businesses
• Remote company culture: Benefits, team retreats, and working across time zones
• Niching down and pricing strategies for productized services
• Qualifying leads for product type services

Episode resources:
• Summit CPA website – summitcpa.net
• Email us with questions or if you’d like to be a guest on the show – [email protected]
• OmbuLabs :: The Lean Software Boutique – ombulabs.com