Top Questions Every Designer Has About Growing Their Business - And My Answers

If you’re an interior designer trying to grow a business that actually supports your life, I can almost guarantee you’ve asked yourself at least one of these questions:

Why am I so overwhelmed?
Do I need to hire… or am I just exhausted?
Why does my pipeline feel unpredictable?
I have goals — so why don’t my numbers line up with them?

These aren’t rare questions. They’re the ones I hear every single week — in coaching calls, inbox messages, office hours, and even in casual conversations at industry events. And while the questions sound simple, the answers are where most designers get stuck.

In this episode of Success by Design, I’m pulling back the curtain on the most common growth questions designers ask — and more importantly, the strategic mistakes I see happening behind them.

We talk about why overwhelm usually isn’t a staffing issue (and what it actually signals instead), how hiring without financial clarity can quietly sabotage your business, and why relying on referrals alone leaves even successful designers vulnerable in changing markets. I also break down why goals without financial scaffolding are just wishful thinking — and how understanding your numbers can instantly reduce stress and bring clarity to your decisions.

This episode isn’t about hustling harder, adding more, or chasing the next shiny strategy. It’s about stepping into your role as CEO and making grounded, informed decisions that align with the life you want — not just the business you think you’re supposed to build.

If you’ve been feeling stuck between ambition and exhaustion, clarity and chaos, this conversation will meet you right where you are.

Listen to the full episode to hear the real answers — and start making decisions from strategy instead of stress.