#39 - Flipping the Script on Andy

#ceo #marketingstrategy #podcasting #growthpath #purplepath

Dave is one of the co-founders at purple path, and master of all things content. In this episode he flips the script and interviews Andy, purple path CEO and usual growth path host.

Andy talks about his journey from big-brand CMO to award-winning founder, why he built Purple Path, and what it takes to scale smart.

➡️ Key topics
Dave, co-founder of purple path, flips the script and interviews Andy
Andy wins Marketer of the Year at Tekpon Awards
Andy’s surgical path from C-level positions in big brands to fractional marketing, to creating the new business purple path
How Andy’s ambition drove him to reach a scalable solution to his business
Need to delegate and spread ownership across teams
Building team alignment in organizations
CEO must lead, and sales & marketing teams must talk!
Do SDR belong in sales or marketing?
Insights from starting the growth path episode as a passion project
Sales-led-growth vs Product-led-growth

Where to find Andy:
  / andy-culligan  
purplepath.io

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