Bajaj Discover: Killed by Its Own Brand? | MotoPedia-in

Bajaj Discover: Killed by Its Own Brand?

Once hailed as one of India's most iconic commuter motorcycles, the Bajaj Discover was everywhere — in offices, colleges, and middle-class homes. But today, it has completely vanished from the roads.

What really happened to this bike? Was it a market flop? Or did Bajaj Auto unintentionally sabotage its own creation?

In this deep-dive documentary, we uncover:
✅ The rise and success of Bajaj Discover
✅ Why Bajaj launched too many confusing variants (100, 112, 125, 135, 150)
✅ How internal competition with Pulsar affected Discover's identity
✅ Marketing mistakes and discontinuation issues
✅ Real user problems: spare parts, resale, brand trust
✅ And ultimately — who is really responsible for Discover’s silent downfall?

🛑 This isn’t just a bike story — it's a lesson in branding, product strategy, and market positioning.

If you're a fan of Indian motorcycles or love exploring behind-the-scenes brand failures, this video is made for you.

🎥 Also Watch:
▶️ Bajaj Pulsar Story –    • Pulsar: From 0 to Hero - The Indian Domina...  
▶️ Yamaha FZ Story –    • From Fan Favorites to Forgotten: How Yamah...  

💬 Comment below: Did you ever own a Discover? Which model was your favorite?
👍 Like this video if you remember the golden era of Bajaj Discover
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