Andrew Michael: The Power of Staying Small and Thinking Deep

When Andrew Michael left his job as a diesel tech during the chaos of COVID, he didn’t chase scale—he chased control, family, and purpose. What started as renting equipment and testing the waters led to buying his first skid steer and embracing a solo operator model.

But what really makes this episode stand out? Andrew’s mindset. This isn't just about clearing land—it’s about clearing mental clutter, owning your story, and showing up for your family and clients in a way most business owners never figure out.

If you’ve ever battled imposter syndrome, wrestled with niching down, or wondered if staying small is actually smart, Andrew’s story hits hard.

Takeaways
✅Renting vs. Owning: Andrew rented equipment for three years before finally buying his own skid steer—and the confidence that came with it was the real game changer.
✅Niching Is a Strength: Early on, he tried to do “anything brown or green,” but narrowing his focus helped build a reputation and reduce burnout.
✅Mindset over Machines: Success in this business isn’t about horsepower—it’s about what’s happening between your ears.
✅Solo by Design: Andrew doesn’t want 30 employees or a fleet—he wants to be known as a specialist, and it’s working.
✅Pressure Creates Performance: From family life to business decisions, Andrew uses pressure to fuel growth, not fear.

Why it Matters
This episode hits home for blue-collar business owners trying to balance growth, purpose, and peace of mind—without selling their soul or sacrificing their family.

Links:
🔹 Visit Michael Way Acre’s Facebook Page:   / michaelwayacres  
🔹 Shop American-Made Attachments: https://skidsteernation.com/
🔹 Need More Leads for Your Excavation Business? Visit Throttled Up Marketing: https://www.getthrottledup.com/