I Made $1M Selling Website Templates. Here’s What I Learned…

👉🏻 Free Training : How to run a template shop
https://pbrunton.krtra.com/t/Ep8vR9CZ...
👉🏻 Erica's Template Shop: https://bigcatcreative.com/?ref=348
👉🏻 Blueprint: Book your first client in 5 days → https://www.paigebrunton.com/blueprint

FULL SHOWNOTES
🔗 Click here for the show notes & a complete list of resources & websites: https://www.paigebrunton.com/blog/web...

What makes a best-selling website template? How do you decide from all the ideas which template idea to create? Do you go niche in the template idea? What kind of demo content is best to make the template sell? Enjoy this interview with Erica Hartwick, the founder of the ever-popular Squarespace template shop Big Cat Creative.

CHAPTERS:
00:00 – Intro & why this follow-up interview
01:05 – What makes a best-selling template (trends & predicting winners)
03:39 – Where design ideas start: focus on the ideal customer
04:31 – How specific should the ideal customer be (per template vs. brand)
06:39 – Auditing your shop: fill style/industry gaps & listen to requests
08:03 – Market signals: course pages and repeated asks that justify a build
08:51 – Quick training plug (Erica’s template-shop workshop)
09:15 – Demo content matters: how it drives purchase decisions
09:49 – Niche vs. general demo content & guiding buyers beyond colors
13:21 – What resources to include with templates (minimum viable support)
17:45 – How long one template really takes (vs. a client project)

WEB DESIGN & SQUARESPACE GIFTS:
➛ Start your Squarespace website workbook: https://www.paigebrunton.com/start-sq...
➛ Canva & Squarespace font List pairing: https://www.paigebrunton.com/fonts
➛ Squarespace pre-design workbook & checklist: https://www.paigebrunton.com/predesig...
➛ Homepage copy & content planner: https://www.paigebrunton.com/content-...
➛ Ideal client workbook: https://www.paigebrunton.com/ideal-cl...
➛ Squarespace build & Launch Checklist: https://www.paigebrunton.com/build-la...

BUSINESS BUILDING GIFTS:

➛ Find the perfect client-finding strategy for your personality with this quiz: https://www.paigebrunton.com/quiz
➛ Web design client process template: https://www.paigebrunton.com/client-p...
➛ 4 strategies to find your first or next web design client: https://www.paigebrunton.com/1st-or-n...
➛ Portfolio polishing client briefs: https://www.paigebrunton.com/client-b...

EMAIL LIST BUILDING GIFTS:

➛ Perfect fit marketing analyzer tool: https://www.paigebrunton.com/perfect-...
➛ Passive income roadmap: https://www.paigebrunton.com/passive-...
➛ Content creation outlines: https://www.paigebrunton.com/outlines
➛ Does your course have 6 figure potential quiz: https://www.paigebrunton.com/potential
➛ 6 steps to create quizzes that convert: https://www.paigebrunton.com/quiz-steps

COURSES FOR ASPIRING & GROWING WEB DESIGNERS:

➛ Dream client booking blueprint (only $37) : https://www.paigebrunton.com/blueprint
➛ Square Secrets™️ Course For Web Designers: https://www.paigebrunton.com/courses#ss
➛ Square Secrets Business™️ Course For Web Designers: https://www.paigebrunton.com/courses#ssb
➛ Audience Academy Course For Building an Email List That Converts: https://www.paigebrunton.com/courses#cla
➛ Web Designer Client Finding Guide: https://www.paigebrunton.com/client-f...
➛ Sales Page Secrets Masterclass: https://www.paigebrunton.com/sales-pa...

LEARN MORE ABOUT RUNNING AN ONLINE BUSINESS:

➛ Visit my blog: https://paigebrunton.com/blog-page

Contains affiliate links - my margarita fund thanks you kindly if you choose to use them!