How to Negate bad Search Terms on Amazon PPC Advertising to Improve ACOS
Автор: My Amazon Guy
Загружено: 2020-08-31
Просмотров: 7341
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Negative keywords help sellers stop wasting money on irrelevant clicks in Amazon ads. Learn how to use them effectively to improve your ad performance and budget.
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Timestamps:
00:00 - What Are Negative Keywords?
00:14 - Why Negative Keywords Matter in Amazon Ads
01:07 - How to Identify Keywords to Negate
02:38 - Analyzing Search Terms for Costly Clicks
04:12 - Demonstration: How to Add Negative Keywords in Seller Central
06:02 - Real Example: Fixing a High ACoS Ad Campaign
07:28 - When to Use Negative Phrase vs. Negative Exact Match
08:52 - Final Thoughts & How to Get Amazon PPC Help
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