Klaviyo Tutorial 2025 | Step by Step for Beginners

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In this video, you’ll get a complete Klaviyo tutorial for beginners in 2025, walking you step-by-step through setting up your account, connecting your store, building lists and segments, creating email and SMS campaigns, and automating with flows. Perfect for e-commerce owners and marketers, this beginner-friendly guide covers everything you need to start using Klaviyo for powerful marketing automation.

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Timestamps:
00:00 Intro
01:04 Getting started
01:58 Dashboard overview
03:48 Connecting Your Store, Profile Setup, and Integration
08:42 Creating a Segment (Step by Step)
12:12 Creating and Sending Your First Email Campaign (Step by Step)
19:52 Expanding to SMS and Push Notifications (Multi-Channel Messaging)
21:44 Unified Customer View
25:13 Accessing Flow Library
26:53 Time Delay
Configure Email Sending Settings
31:09 Other Flow Ideas
33:11 Collecting Subscribers: Creating a Pop-Up Signup Form
41:58 Lists & Segments Analytics
43:36 Reporting for SMS
44:01 Integration Metrics
47:10 Final Tips for Beginners: Optimizing Deliverability and Engagement
56:48 Outro

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