How a Hidden Federal Rule Could Disrupt Functional Beverages | Chris Lackner Explains
Автор: Herbal Profiles
Загружено: 2025-11-13
Просмотров: 58
A little-known section in the U.S. agriculture appropriations bill could force major changes across the functional beverage industry.
In this Free Spirits Podcast clip, Chris Lackner of the Hemp Beverage Alliance unpacks how a newly proposed 0.4mg-per-container limit—quietly added to a much larger federal funding bill—could impact formulation, supply chains, and what adult beverage brands are allowed to sell.
This policy move, introduced without public debate, has far-reaching implications for farmers, processors, operators, and CPG investors alike.
📈 If you’re building or scaling in the functional or adult beverage space, this is a shift you can’t afford to miss.
#functionalbeverages #beveragebusiness #regulation #cpg
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