Collective Genius: The Art and Practice of Leading Innovation
Автор: Microsoft Research
Загружено: 2016-08-04
Просмотров: 10061
Great leaders of innovation don't fit the conventional mold of "good" leadership. They're not visionaries who set direction and inspire others to follow. Instead, they create the context in which others are both willing and able to innovate. As one leader said, "My job is to set the stage, not to perform on it." You might think the key to innovation is attracting exceptional creative talent. Or making the right investments. Or breaking down organizational silos. All of these things may help - but there's only one way to ensure sustained innovation: you need to lead it. They found among leaders a widely shared, and mistaken, assumption: that a "good" leader in all other respects would also be an effective leader of innovation. The truth is, leading innovation takes a distinctive kind of leadership, one that unleashes and harnesses the "collective genius" of the people in the organization. Collective Genius will not only inspire you; it will give you the concrete, practical guidance you need to build innovation into the fabric of your business.
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