Helping Soccer Clubs (and Parents) Tell Their Story | Hanna Howard, CEO of Rematch US

In episode 90 of the Because Football Podcast, we invite Hanna Howard, CEO of Rematch, a French-founded sports tech platform that is revolutionizing the way parents and coaches share sports highlights. In a time when sharing the latest goal or big play is a necessity, Rematch helps parents and clubs tell their story.

Throughout our conversation, Hanna shares how her background playing soccer, coaching Division 1 college basketball, and currently being a sports mom has equipped her for the role of growing Rematch in the US market. On a personal level, we discuss what it takes to build a new product in a new market, but also the approach that Rematch is executing to increase their impact in American sports, specifically soccer.

Hanna also discusses why Rematch has chosen “the bottom of the soccer pyramid” as its target market and how they are leveraging relationships with clubs to grow their market share - while equipping clubs with the analytical tools to educate players and the production capacity to enhance their social media content.

During our favorite “All-Time 5-a-Side” segment, Hanna pays homage to her roots at the University of Portland, a Division 1 women’s soccer powerhouse over the years, while filling the team with undisputed GOATs of the game.


Connect with Hanna Howard here:
⁠https://www.linkedin.com/in/hhoward25/⁠
⁠https://www.rematch.tv/us/⁠
⁠https://www.instagram.com/rematch_us/⁠


Connect with Because Football here:
⁠⁠⁠   / @becausefootball_  
⁠⁠⁠https://www.instagram.com/becausefootball_...
⁠⁠⁠https://www.linkedin.com/in/baggaleyandrew...
⁠⁠⁠https://www.linkedin.com/company/because-f...

Want to start your own podcast? We can help.

To get in contact with us, email becausefootballmedia [at] ⁠gmail.com⁠