🎯 Stop Selling Costs—Start Framing Investments

Tired of awkward pricing conversations that go nowhere? In this episode of Sippin’ and Matcha, Scott and Brooke Greening unpack the exact mindset shift that turns “I’m too expensive” into “This is worth every penny.”

Whether you’re a coach, consultant, or creative, you’ll learn how to confidently talk about your prices by reframing them as investments. No more hiding numbers. No more second-guessing. Just clarity, confidence, and conversions.

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⏱️ What You’ll Learn:
• Why using “cost” language hurts your sales
• How to introduce pricing early—without scaring clients
• What to say when you don’t have a flat rate
• Simple tips to build pricing confidence in every convo

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📌 Resources Mentioned:
👉 Take the free Sales Conversation Assessment: https://buildingmomentum.info/assessment
👉 Sales Accelerator Lab info + pricing: https://buildingmomentum.info/acceler...
👉 Connect with Brooke on LinkedIn:   / brooke-greening  

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👍 Like this video if you’ve ever felt awkward talking about money.
💬 Drop your pricing questions in the comments—we might answer yours next!
🔔 Subscribe for weekly episodes that help you sell smarter, not harder.

00:00 Introduction: Overcoming Pricing Anxiety
00:51 Welcome to Sippin' and Matcha
01:13 Addressing Price Shy’s Question
01:48 Mindset Shift: From Price to Investment
04:07 Practical Tips for Sharing Pricing
06:13 The Importance of Transparency
10:07 Handling Custom Pricing Situations
15:46 Conclusion and Final Thoughts