The Lawsuit Apple Can't Win

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Back in 2012, two Italian brothers registered the trademark for the name Steve Jobs for their new clothing brand. Despite the logo being an obvious rip off, this lead to an embarrassing dispute in which Apple lost, and could do nothing about it.

Since then however, Apple has been even more protective regarding its own trademarks. Especially since 2018, filing disputes with the likes of singers, school districts, a board game brand and a wellness podcast.

Articles and Links:
*New York Times Article*
https://www.nytimes.com/2022/03/11/te...

*Apple vs Steve Jobs*
https://www.theverge.com/tldr/2017/12...

*Apple vs Everyone*
https://appleinsider.com/articles/19/...
https://www.macrumors.com/2019/05/01/...
https://www.macworld.com/article/1959...
https://mashable.com/article/apple-lo...
https://www.wired.com/story/apple-vs-...
https://www.popsci.com/technology/app...
https://www.courthousenews.com/apple-...
https://www.iphoneincanada.ca/2020/08...

*Apple vs Prepear*
https://www.underconsideration.com/br...
https://www.theverge.com/2020/8/9/213...
https://www.underconsideration.com/br...

*Apple vs Apple Corps*

https://www.nbcnews.com/id/wbna12685223
https://techcrunch.com/2011/03/14/app...!

The Dispute Apple Can't Win (and their Trademark Bullying)