AI SDR Strategy: Why Trust Beats Features in Crowded Markets | Topo

Is it possible to build an AI-powered sales engine that cuts through the noise—without overpromising and underdelivering?

In this episode of Tech Ascent, host Oliver Clingain interviews Fady Ben Younes, founding team member of Topo, a breakout company in the AI sales execution space. Fady shares how Topo is rewriting the SDR playbook by combining automation with real human insight, leading with transparency, and maintaining one of the highest retention rates in the space.

If you're tired of hype and looking for real GTM execution that works—this one’s for you.

What You'll Learn:

Why most AI SDR tools are falling flat—and how Topo stands out
The fatal flaws in “one-size-fits-all” GTM tooling
How radical honesty drives customer trust and long-term retention
Why Topo publishes pricing (and what that says about their model)
How to evaluate vendors when everyone sounds the same
The future of sales execution for lean, results-driven teams

About Fady Ben Younes: Founding team member of Topo, an AI-powered GTM platform focused on sales execution. With deep experience in revenue leadership and go-to-market strategy, Fady shares real-world tactics and lessons from building in one of tech’s noisiest verticals.

Connect with Fady Ben Younes and Topo:
LinkedIn:   / fadyb  
Website:https://www.topo.io

Connect with Oliver and Ascenxion:
LinkedIn:   / oliver-clingain  
Website: https://ascenxion.io/