How to Qualify Chiropractic Leads Using Conditional Forms & Scoring Logic Facebook & Google Ads

Most chiropractic clinics lose time and money by booking unqualified leads from Facebook and Google Ads.

In this video, I show exactly how we qualify chiropractic leads before they ever reach your calendar using conditional forms, hard disqualifiers, and scoring logic — built specifically for spinal decompression campaigns.

Instead of sending every lead to your staff, this system filters, scores, and routes leads automatically so your team only focuses on high-intent patients.

⏱️ CHAPTERS

0:00 – Why Most Chiropractic Leads Are Unqualified
0:10 – The Problem with “Paper Lead” Models
0:41 – How Bad Leads Waste Time & Resources
1:14 – Why Meta Pixel Needs Qualified Data

1:31 – Step 1: Hard Disqualifiers (Critical)
1:43 – Blocking Surgery, Pregnancy & Red Flags

2:01 – Step 2: Lead Scoring Logic Explained
2:14 – Pain Duration, Severity & Radiating Pain
2:33 – Identifying Non-Surgical Candidates

2:47 – Step 3: Conditional Form Logic
2:59 – Showing & Hiding Questions Dynamically
3:20 – Why Adaptive Forms Convert Better

3:48 – Compliance-Safe Question Setup
4:05 – Instant Disqualification Flow
4:30 – When Scoring Logic Begins

5:07 – Live Scoring Walkthrough
5:44 – How Lead Quality Tags Appear in CRM

6:20 – Hiding Fields for Mild Pain Leads
6:40 – CRM Tags & Automation Triggers

7:21 – Automations for Low, Medium & High Leads
7:36 – Nurture Sequences for Low-Quality Leads
7:48 – Booking Logic for High-Quality Leads

8:13 – Pipeline Updates Based on Score
8:41 – Why Scoring Fields Are Hidden from Leads

9:10 – Score Thresholds Explained
9:34 – Low vs Medium vs High-Quality Logic

10:04 – Final Thoughts & Who This Is For
10:22 – How to Contact Us

🎯 WHO THIS IS FOR
Chiropractors running Facebook or Google Ads
Clinics offering spinal decompression
Practices struggling with low-quality leads
Agencies managing chiropractic ad campaigns

📩 NEED HELP SETTING THIS UP?
Local Niche Marketing specializes in:
Chiropractic lead qualification systems
GoHighLevel forms & surveys
Conditional logic & scoring workflows
Facebook & Google Ads optimization

👉 Contact Us:
https://localniche-marketing.com/cont...

#ChiropracticMarketing #SpinalDecompression #GoHighLevel #LeadQualification
#FacebookAds #GoogleAds #ConditionalLogic #MetaPixel