How NGOs in India Actually Get Discovered by Donors

Most NGOs believe fundraising depends only on relationships, referrals, or social media presence.

But in today’s digital ecosystem, donors, CSR teams, foundations, consultants, and even individual contributors search online before they fund.

If your organisation cannot be found on Google, your work may be impactful, but it remains invisible.

In this video, I explain:

Why SEO is critical for NGO fundraising in India

How donors and CSR teams actually discover organisations

Why social media is rented visibility but SEO is owned visibility

How search visibility builds credibility and trust

Why good work alone is no longer enough

How NGOs can improve visibility without running ads

The connection between SEO, transparency, and long-term funding

This video is useful not only for NGOs, but also for:

CSR professionals

Social impact founders

Fundraising teams

Social entrepreneurs

Digital marketers working with nonprofits

Anyone trying to build long-term online visibility

Whether you are running a nonprofit, managing CSR partnerships, or building an impact-led organisation, understanding SEO is no longer optional. It is infrastructure.

🔎 Topics covered in this video:

✔ SEO for NGOs in India
✔ NGO fundraising strategy
✔ CSR visibility and donor discovery
✔ Google search and nonprofit credibility
✔ Long-term digital visibility
✔ SEO vs social media
✔ How donors find NGOs
✔ Online fundraising readiness

📢 Watch till the end to understand:

Why NO SEO can quietly mean NO FUNDING.

🔗 Connect with me on info@fundrze.com

If you work in the NGO, CSR, or social impact ecosystem and want practical insights on fundraising, donor behaviour, and visibility strategy, please subscribe to the channel.


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