How Saad Afridi Built Pakistan’s First Online Perfume Store with 700,000+ Customers | Zain Mustafa

🎙️ In this episode of The Kolachi Cast, we sit down with Saad Afridi, the visionary entrepreneur behind Scents N Stories – Pakistan’s first online perfume store that grew to serve over 700,000+ customers and expanded into 28 physical outlets!

From starting as an online-only brand to becoming a household name in fragrances, Saad shares his incredible journey of building a successful e-commerce business in a challenging market.

But it wasn’t always smooth sailing. In this candid conversation, Saad opens up about the struggles, failures, and lessons learned along the way and how he turned obstacles into opportunities.

Saad also dives into his experience joining K2Preneur, a business acceleration initiative led by Usman Asif, and how it helped him unlock new perspectives on entrepreneurship, innovation, and scaling businesses.

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Connect with Saad Afridi:   / msaadafridi  
https://exitbase.pk/
https://scentsnstories.pk/

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Connect with Zain Mustafa:   / izainmustafa  
www.geeksofkolachi.com

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The Kolachi Cast 🎤

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🕒 Topics:
00:00 Highlights
01:20 Introduction
03:00 Early Education and Learning Experiences
05:16 Starting His First Job
09:05 How He Launched His First Business
12:40 The Beginning of Scents N Stories
21:50 If He Had to Start a Business Today, What Would It Be?
24:24 Buying and Selling Businesses in Pakistan
40:30 Building Autonomy Within an Organization
48:00 The Process of Creating Fragrances at Scents N Stories
1:00:54 His Journey to K2Preneur with Usman Asif
1:02:25 His Experience at K2Preneur
1:14:00 The Future of Business and Economics in Pakistan

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Key Takeaways: 📋

How Saad Afridi built Pakistan's first online perfume store and scaled it to 700,000+ customers
The highs and lows of entrepreneurship: from e-commerce struggles to building a nationwide brand
The process behind scaling from a small online store to 28 retail outlets
How K2Preneur with Usman Asif transformed Saad’s approach to business and growth
Exclusive insights into K2Preneur and why Saad joined the initiative
What the future holds for business and the e-commerce landscape in Pakistan

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Stay tuned for more insightful conversations and stories from leading tech innovators. 🌟 Thank you for listening to The Kolachi Cast! 🎧

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