How International Brands Like Primark, Uniqlo And Mango Won Over America

Foreign apparel names like Primark, Mango, Uniqlo, Aritzia and Zara are expanding their presence in the U.S. Experts say that fashion trends are becoming more similar globally and the American consumer represents fresh opportunities for many of these brands. Last year, Mango announced a $70 million expansion plan in the U.S. market. Meanwhile, Primark has nearly tripled its U.S. stores since 2020. Watch the video to learn more about the rise of foreign fashion brands.

Chapters:
0:00 Introduction
1:40 Chapter 1 - Foreign invasion
6:45 Chapter 2 - Why is this happening?
10:35 Chapter 3 - Not without risk

Produced and Shot by: Ryan Baker
Edited by: Evan Lee Miller
Camera by: Natalie Rice
Additional Reporting by: Melissa Repko
Animation by: Jason Reginato
Senior Managing Producer: Tala Hadavi
Additional Footage: Getty Images, Primark

» Subscribe to CNBC: https://cnb.cx/SubscribeCNBC
» Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision

About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.

Want to earn some extra money on the side? Take CNBC’s new online course How to Start a Side Hustle to learn tips to get started and strategies for success from top side hustle experts. Pre-register now and use coupon code EARLYBIRD for an introductory discount of 30% off $97 (+taxes and fees) through April 1, 2025: https://cnb.cx/4gPqi2y

Connect with CNBC News Online
Get the latest news: https://www.cnbc.com/
Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC
Follow CNBC News on Instagram: https://cnb.cx/InstagramCNBC
Follow CNBC News on Facebook:
Follow CNBC on Threads: https://cnb.cx/threads
Follow CNBC News on X: https://cnb.cx/FollowCNBC
Follow CNBC on WhatsApp: https://cnb.cx/WhatsAppCNBC

#CNBC
#Retail

How International Brands Like Primark, Uniqlo And Mango Won Over America