Unity CEO Q&A hosted by Larry Hryb (Major Nelson) | GDC 2025

An exclusive Q&A with Unity’s CEO, Matt Bromberg. Our very own Larry Hryb (Major Nelson) sat down with Matt to provide you with a chance to learn more about Unity’s vision, strategy, and future straight from the top!

00:00 - Starting Soon
02:52 - Introductions
03:10 - GDC Announcements
04:20 - Reflecting on the last 9 months
05:51 - Opening Community Q&A
06:06 - How would you invigorate trust in Unity?
07:21 - What is Unity's pitch to get and keep developers using Unity?
08:55 - Discussing AI
10:45 - How is Unity sustaining feature delivery?
11:59 - Future updates to Unity 6
13:08 - Is Unity doubling down on AI?
13:57 - What are some of the other industries Unity is perusing?
16:56 - Do you think browser-based games will make a comeback?
19:58 - Why does Unity focus on services?
21:02 - What's being done with all the unused Unity acquisitions?
22:28 - What is something that you want to achieve as CEO
23:59 - What games do you play?
25:39 - How would you describe the next 5 years of Unity?
27:05 - Will Unity push into behavioral AI tools?
28:56 - Why should a developer choose Unity over Godot or Unreal?
31:30 - Why is Unity focusing so heavily on ads?
32:43 - Will the next version of Unity be able to change the games industry?
34:43 - Can you give specifics on plans for accelerating product innovation?
35:35 - Does Unity plan to support more events such as game jams?
36:09 - Do you think the relatively recent flood of videogames is a problem?
38:00 - What does the future of Unity look like?
39:00 - How are you insuring Unity's long-term financial health?
41:15 - How do you plan to balance the needs of indie devs and enterprise studios?
42:18 - Final messages to developers
43:21 - Outro