Cyber Liability Insurance For SMEs: Cowbell COO explains rising cyber risks

Cyber liability insurance now sits at the heart of SME risk management. In this episode of the Cyber Insurance News & Information Podcast, executive editor Martin Hinton talks with Cowbell Co-founder and COO Trent Cooksley about how small and mid-sized businesses can prepare for today’s cyber threats.

They dig into business email compromise, ransomware, incident response, and the true cost of a serious cyber incident. Cooksley explains why many SMEs still underestimate their exposure and how Cyber liability insurance supports faster recovery, expert incident handling, and stronger security controls.

You’ll hear real-world insights on:

Why business email compromise remains a leading cyber threat for SMEs
How ransomware incidents can shut down operations and damage cash flow
The role of Cyber liability insurance in funding response, forensics, and restoration
How AI is changing both cyber attacks and cyber defense
What brokers and business owners should know before placing SME cyber coverage

🎙 Guest: Trent Cooksley, COO and Co-Founder, Cowbell - https://cowbell.insure/team/
‪@cowbellcyber‬
🎙 Host: Martin Hinton, Executive Editor, Cyber Insurance News & Information Podcast - linkedin.com/in/martinfhinton

00:00 Meet Trent Cooksley Cowbell Co-Founder
02:09 Cowbell and SME Cyber Risk
04:44 The landscape of cyber risk SMEs face
11:03 The Cost of Cyber Threats
15:11 Speed of Recovery Factors
19:25 Cybercrime's Impact on The Economy
23:25 Global Cost of Cybercrime
31:18 Cyber Insurance Renewal. What to know
38:21 The Cyber Insurance Market
43:16 Are You A Match Factory?
45:09 How Cowbell Sees Risk
48:07 Systemic Risk
51:51 Quick Fire 3 Questions
54:36 Last Thoughts - Do it For Your Country

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