CRUSH Your Growth Role with this 108 min tutorial

Every company wants growth, but not everyone knows how to make it happen.

In today’s episode, Hila Qu breaks down the secrets of building a growth model that can optimize metrics and also unlock untapped potential.

Hila is a growth expert who has led success at Acorns and GitLab. She’s also been an EIR at Reforge and was the First PM of Growth at Growth Hackers. She has over a decade of experience in product-led growth.

📖 In our conversation, we cover:

Intro & Teaser | 00:00
Building Growth Models | 07:24
Exploring the Growth Full Funnel Audit | 35:48
Growth Tool Stacks | 57:38
Growth PM v/s Core PM | 01:11:59
Why are Growth Leadership tenures short? | 01:14:32
Conducting Career Experiments | 01:20:16
Approach to Job Search | 01:29:38
Lightning Round | 01:44:09

💼 Brought to you by:

@Zeda-io : Discovery platform to turn your Voice of Customer into product insights - https://zeda.io/lps/aakashgupta

‪@WorkOS‬ : Your App, Enterprise Ready - http://www.workos.com/aakash

‪@statsig_official‬ : The complete platform for Product Growth http://statsig.com/growth

📍 Where to find Hila online:

LinkedIn:   / hilaqu  
Maven: https://maven.com/hila-qu/maximize-plg

👨‍💻 Where to find Aakash online:

Twitter:   / aakashg0  
LinkedIn:   / aagupta  
Instagram:   / aakashg0  

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