Breaking News🌺IVE's Jang Won-young Tops January Girl Group Brand Reputation Rankings

IVE's Jang Won-young Tops January Girl Group Brand Reputation Rankings

Index surges 6.86% to 8,052,947, topping January rankings ahead of Jennie, Winter

IVE’s Jang Won-young ranked first in the January individual brand reputation rankings for girl group members.

On the 19th, the Korea Corporate Reputation Research Institute announced the results of its January big data analysis, revealing that IVE’s Jang Won-young secured first place, followed by BLACKPINK’s Jennie in second, and aespa’s Winter in third.

The brand reputation index is a metric derived from analyzing big data to reflect how consumers’ online behaviors influence brand consumption. Through this analysis, it measures positive and negative evaluations, media attention, and consumer engagement toward individual girl group members’ brands.

The institute explained that for the January analysis of individual girl group members’ brand reputation, it extracted 124,777,662 data points related to 730 girl group members from December 18, 2025, to January 18, 2026, and analyzed the brand reputation index.

Jang Won-young’s brand reputation index, which ranked first, was calculated as 8,052,947, comprising a participation index of 1,794,315, a media index of 1,688,076, a communication index of 2,678,677, and a community index of 1,891,880. Compared to December’s index of 7,536,058, this represents a 6.86% increase.

The top 30 rankings for January’s individual girl group members’ brand reputation were analyzed as follows: IVE’s Jang Won-young, BLACKPINK’s Jennie, aespa’s Winter, BLACKPINK’s Lisa, aespa’s Karina, BLACKPINK’s Rosé, BLACKPINK’s Jisoo, IVE’s An Yu-jin, ILLIT’s Won-hee, Girls’ Generation’s Taeyeon, ILLIT’s Min-joo, Red Velvet’s Joy, NMIXX’s Sullyoon, IVE’s Ray, IVE’s Liz, SIGNATURE’s Ji-won, Girls’ Generation’s YoonA, TWICE’s Sana, Red Velvet’s Slggi, Le Sserafim’s Kazha, IVE’s Lee Seojin, TWICE’s Jihyo, Le Sserafim’s Kim Chae-won, Red Velvet’s Irene, IVE’s Autumn, aespa’s NingNing, FROMIS_9’s Lee Chae-young, TWICE’s Momo, Girls’ Generation’s Sooyoung, and TWICE’s Dahyun.

Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, explained, “Jang Won-young of IVE, who ranked first in January’s individual girl group members’ brand reputation, showed high scores in link analysis for ‘exciting, mature, highly influential,’ and in keyword analysis for ‘Instagram, dujjonku, The Christmas Song.’ The positive ratio was analyzed at 92.07%.”