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Sustainable development: a wicked opportunity for business?
Автор: Rotterdam School of Management, Erasmus University
Загружено: 2019-09-17
Просмотров: 1207
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The Rotterdam School of Management, Erasmus University (RSM) developed a series of online learning modules on the UN's Sustainable Development Goals. This video discusses why business should be interested in addressing the Sustainable Development Goals (SDGs). It argues that the SDGs provide a positive change agenda for companies as long as they understand that the SDGs present 'wicked problems' as well as 'wicked opportunities'. Key for creating societal value is inclusiveness and partnering, not profit maximation.
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