SEO | Complete Guide to Search Engine Optimization for Beginners | Prayug

Welcome to this comprehensive session on Search Engine Optimization (SEO) — the backbone of every successful digital marketing strategy. 🚀✨

In this video, you’ll learn everything you need to know about SEO — from understanding its fundamentals to applying the right strategies that help your website rank higher on Google and attract organic traffic.

👉 In this session, you’ll learn:

What is SEO and how it works

Importance of SEO in digital marketing

Types of SEO: On-Page, Off-Page, and Technical SEO

Key ranking factors and Google algorithms

Keyword research and content optimization

Backlink building and domain authority improvement

Role of mobile-friendliness and page speed in SEO

Tools used for SEO analysis and tracking (Google Search Console, Ahrefs, SEMrush, etc.)

Practical tips to improve your website’s visibility and ranking

By the end of this session, you’ll have a solid understanding of how to create and execute an effective SEO strategy that enhances visibility, drives traffic, and boosts conversions. 🌐📈

This session is ideal for students, marketers, freelancers, and entrepreneurs looking to grow their online presence organically.