UTM Tracking in Google Ads (Templates + Custom Parameters)
Автор: Lewis Mudrich
Загружено: 2021-01-26
Просмотров: 52335
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Overwhelmed with Google Ads Tracking? Don't worry, here are some easy tracking templates to use & strategies behind WHY you want better tracking (hint: you can optimize for QUALITY).
↘️ Video Notes ↙️
1️⃣ - Free UTM Builder
https://ga-dev-tools.appspot.com/camp...
2️⃣ Tracking Template (Dynamic):
{lpurl}?utm_source=google-ads&utm_campaign={_campaignname}&utm_agid={adgroupid}&utm_term={keyword}&creative={creative}&device={device}&placement={placement}
🚨 Note: You MUST Setup the Custom Parameter first:
{_campaignname}
3️⃣Google Ads ValueTrack Parameters
https://support.google.com/google-ads...
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📚 Chapters
00:00 Intro
00:11 Why is UTM Tracking Important?
00:51 What are UTMs?
1:40 Basic UTM Tracking Template
2:51 How to Set Up UTM Tracking
5:53 Using Custom Parameters
7:44 Testing UTM Tracking
8:06 Using a URL Builder
9:29 Setting Parameters on Keyword Level
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![UTM Tags & Tracking [Beginner's Guide]](https://image.4k-video.ru/id-video/NIZHuqag8wE)
