“Will You Lower Your Fee?” How Top Real Estate Agents Handle Commission Objections

As real estate agents, the value you bring to the conversation determines how much you’re worth.

In this training, John Deeds breaks down how to confidently handle commission objections without discounting your fee. You’ll learn why price only matters in the absence of value, how to reframe the commission conversation, and proven scripts to help sellers focus on net results - not just percentages.

This session covers:

Why sellers ask agents to lower their fee

How to lead with value instead of price

Being bold, direct, and unattached in listing presentations

Scripts for overcoming “Will you lower your commission?”

How top agents change the conversation to net the seller more money

Negotiating dollars instead of percentages

Performance-based commission strategies

If you’re tired of giving away your commission and want to position yourself as a confident, high-value real estate professional, this training is for you.

👉 Watch the full video, take notes, and start using these scripts on your next listing appointment.
📌 Subscribe for more real estate training, scripts, and strategies.

📌 Training Days: Tuesdays & Thursdays
👍 Like, comment, and subscribe for weekly real estate mastery tips!

👉 Your 2026 success starts with one decision.
Don’t forget to like and subscribe—and scan the QR code to secure your coaching spot.

📌 Subscribe for more real estate coaching and actionable tips:    / @johndietzcoaching  

John Dietz is a global real estate group leader & licensed Realtor at eXp
Realty who has helped thousands of Realtors. John is a Trainer, Coach and Motivational Speaker and he wants to help you build a more successful Real Estate business and a more successful life.

WANT TO JOIN MY TEAM
Text - 727-686-0404
Email - Coachjohndietz@gmail.com

💥 FREE Copy Of My Rainmaker Script Book

🏆 One of the TOP Lead Generation Trainers on YouTube

Book a 1-on-1 with me about joining my group → https://calendly.com/coachjohndietz

🔥Learn how to GAIN:
📲 FREE access to ALL of my Survive To Thrive Group Coaching Calls
🤫 FREE access to 5 PRIVATE Mastermind calls per week
🏆 FREE COACHING & MENTORSHIP from me with direct access whenever you want
😈 FREE custom plans for BRANDING, CONTENT & MARKETING
⚙️ FREE custom funnel for every agent who joins us
🏡 FREE custom listing presentation & video assets
🚀 Access to my branding & marketing team

Timestamp
00:00 - Intro
00:12 - Survive to Thrive
00:27 - Negotiating your fee
00:59 - Price only matters in the absence of value
02:22 - Be bold, be direct and be unattached
04:24 - Understand motivation why sellers are asking to lower your fee
05:11 - Changing the Conversation
07:44 - Strategies of overcoming objections
16:00 - Q&A

#realestatecoaching #realestatetraining #CommissionObjection #podcast #realestatescripts #realestateinvesting