Thursday Bytes | Composable Commerce: The What and The Why (Part 1 of 4)

Composable Commerce: The What and The Why

What is Composable Commerce?
It is a component-based solution design approach that gives companies flexibility and freedom to build and run outstanding shopping experiences.
Three core traits of a composable system:

1.Cloud-native: A software that runs in the cloud; all its functionalities are natively integrated with core components of major cloud providers, such as Google Cloud or AWS. By utilizing the full power of cloud architecture, you can reduce maintenance costs, and achieve exceptional scalability and faster time-to-value.

2.Component-based: It combines independent and interchangeable components that can be added, swapped, or dropped at any time. These components (also known as packaged business capabilities or PBCs) like search, cart, or checkout work well together as they communicate via an API-first approach.

3.Tech-agnostic: It offers complete freedom of engineering to select, code, integrate, monitor, and manage your applications without requiring new languages, specific tech, or certifications. In practice, you can use and upskill your existing talent pool to extend your tech stack.

Why composable commerce?

Infinite scale: Run multiple brands, expand to new markets, bring in new channels, and even try out business models with ease. Use autoscale to respond to new influxes of traffic and customers in real-time, so your business is ready to monetize on Black Friday-like moments.
 
Unlimited flexibility and agility: With modular iterations and best-of-breed, you can add, remove, or switch functionalities without vendor lock-in. Innovate faster, adapt customer experiences on the fly, and release new features up to 8x faster than legacy tech. 

Lower cost: It optimizes commerce investment because you can select the components and solutions that meet your requirements. With a version-less solution, you no longer pay for forced upgrades you don’t need or that don’t drive value for your business.

Composable commerce is the engine that enables brands to translate these expectations into exciting customer experiences by plugging in the e-commerce components that suit each of these demands.

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