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CEMS Business Project 2023, Prague University of Economics and Business & Google
Автор: Fakulta podnikohospodářská Vysoká škola ekonomická (FPH VŠE)
Загружено: 2023-07-04
Просмотров: 74
Описание:
Crossing borders for their CEMS Business Project for our Corporate Partner, Google, Alfonso, Bushra, Gabriella, Maksym, Noémi, and Tereza analysed the key shaping forces and recommended strategic moves for Google's digital marketing in Czechia. They went online, put themselves into the marketer's shoes when setting up a campaign, and did their thing.
🎥 Watch how they researched Google's digital advertising landscape, and what marketing and communication strategy they came up with.
For more information on Business Project 2023 and what companies participated, https://cemsmim.vse.cz/news/cems-busi...
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