Automotive Industry Overview - How is a Product Developed?

#automotiveindustry #vehicle #packaging #platform #platformsharing #audi #volkswagen #ComputerAidedEngineering #collisiontesting

Question: what do an Audi A3 and a Volkswagen Jetta have in common?

Answer: a lot, actually. They share a so-called “platform,” which means they have some parts and subsystems in common.

In this short video, we’ll explain what a platform is and what is meant by platform sharing. We’ll also discuss product development in automotive industry from end-to-end: how car manufacturers translate consumer demand into actual, tested vehicle designs.

0:18 - The steps of the automotive value chains
0:30 - Understanding product management, and how consumer demand gets turned into vehicle specs and BoM cost target
1:21 - Understand product design and R&D
2:46 - Understanding platform sharing
3:15 - Vehicle testing
3:24 - Computer-Aided Engineering

📚 This video serves as an excerpt from the Automotive Industry Primer, meticulously curated by the digital e-learning content provider, Primerli https://www.primerli.com/. The full module, comprising 10 bite-sized videos and quick quizzes, is tailored to empower professionals to grasp the industry intricacies in under an hour.

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