Optimizing Amazon Advertising Campaign Placements - New Amazon PPC Optimization Strategy

👉Visit PPC Ninja here: https://oklik.co/ppcninja
When you run an ad on Amazon, the algorithm gets to pick where your ad will be shown based on your bids, your campaign settings and past performance. Not all placements are equal. Some are more valuable than others because of the amount of visibility or conversions they bring you. In this session with Ritu Java, you will learn all about optimizing your placements, a unique way of looking at PPC optimization.

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🔶 Topics covered in the video:

➤ 00:00 Optimizing Amazon ad campaign placement
➤ 00:26 Sponsors of this session
➤ 01:43 About Ritu Java
➤ 02:19 Sponsored product ads
➤ 10:12 Amazon Sponsored brand ads
➤ 12:54 Advertizing console and placements
➤ 17:40 Bulk files and placement report
➤ 25:48 Adjust ad placement with software
➤ 32:42 Top of search placement
➤ 39:03 Ad placements for new products
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🔶 About RITU JAVA

Ritu Java started her eCommerce journey as an Etsy seller over 10 years ago. She is the CEO of PPC Ninja, a software tools and services agency managing Sponsored ads and DSP for 6, 7 and 8 figure brands. As someone who is really passionate about data science and advertising, Ritu has run dozens of PPC mastermind programs, workshops and webinars, and trained hundreds of Amazon sellers on PPC. Ritu has shared her knowledge on dozens of podcasts, webinars and conferences including the Prosper Show, Global Sources Summit, PowWow and more.

👉Visit PPC Ninja here: https://oklik.co/ppcninja
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